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Outsourcing Wedding Album Design -- A Photographer's perspective

Featured Clients
Today one of our favorite clients, Melissa Arlena -- a pro photographer based in Virginia who specializes in weddings -- is sharing how she uses Align to make her clients happy and to increase her profit. Thanks Melissa for being a rock-star client and for your openness and willingness to share!

Oh Align Album Design how I love thee, let me count the ways! I love how your beautiful designs really showcase my photography and tell the story of my couples' wedding days. I love your quick turnaround and fast response to all my questions. I love that every single one of my clients has upgraded their album since you started doing my designs. Most of all I love that instead of sitting behind my computer attempting to be an album designer I can spend that time with my husband and our new baby sailing on our boat! (photo by Katelyn James)

This view definitely beats looking at my computer screen!

Last year I decided that I needed to look into outsourcing my album designs. I had bought several templates to create albums with, but it was still taking me nearly an entire day to design an album and I didn't think they were as good as they could be. I believe my clients deserve the best I can offer and they weren't getting that with my designs. I also needed to get back some of my time, and outsourcing was the best solution. When Melissa Jill announced she was starting an album design company, it was a no brainer for me. I was already using some of her templates and looking at her album designs for inspiration, so why not go right to the source to get beautiful designs? 
 
My base album includes 10 spreads but I thought I'd try having Align design double that and see if my clients would upgrade. Even if they only took a spread or two I still made extra money on the album. I've completed 6 designs with Align and every single client upgraded by at least one extra spread with most taking all 10!! I even had a client add an additional 2 spreads on top of the 20 originally designed. I've made over $2500 just from having Align design those extra 10 spreads per client. Easiest money I've ever made! 
 
I'm confident that my clients are getting the best designs possible and they must love them too, or they wouldn't be upgrading. Align has made my business better and that makes me a happy photographer! 
 
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Yay!! We love hearing how Melissa has used Align to improve her life and business. And we're a little jealous of the boat.  
 
Below are a couple of spreads from Melissa's favorite designs. Her photography is amazing and so fun for our designers to work with!


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Design by: Andy (View More) // Design style: Classic (View More)

Elegant Wedding by Cristina Navarro Photography

Album Designs
I'm smitten with this recent design and can't wait to share it with you! Cristina Navarro is a super-talented photographer based out of El Paso, Texas who specializes in shooting fabulous weddings and dreamy portraits. I really love how this simple design shows off her amazing work! Sometimes my favorite spreads in a design are the ones that highlight one strong image and really let it shine. And that's the case with this recent design we did for Cristina. I'm enamored with this spread:

So gorgeous! Thanks for letting us work with your beautiful images, Cristina!
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Design by: Andy (View More) // Design style: Simple (View More) // Blog post written by: Melissa Jill