Category: Align Legacy Books   |   view all recent posts

A Handy Template to Gather Your Clients' Album Customization Choices

Tips & Tricks, Align Legacy Books

It's such an exciting moment when your clients finalize their album design! But for some photographers, it can be a bit daunting to realize that there are still a few more steps in the process before they can place a printed album in their clients' hands. If you're one of those photographers, you might be a little unsure of where to start with gathering your client's preferences for their album cover. 
 
We want to help! If you will be printing your album through Align as an Align Legacy Book, we've created an email template just for you! Please feel free to save and customize it to simplify and systematize this part of your album workflow! Below is the basic template as well as some suggestions for possible bullet points to customize it further.  
 

 
Hi (CLIENT'S FIRST NAME),  
 
Now that your album design is approved, it's time to make the final selections for the printed album! I can't wait to get it into your hands! Please reply back with your choices for the following: 
 
- Which cover material would like for your album? Please choose one of the leathers or linens from the swatches at this link: http://bit.ly/Legacy_Swatch  
Note that the distressed leathers (indicated with a *) can show scuffs, vary in tone, and give off a weathered patina. 
 
- Which photo would like on the cover? The photo will be cropped square and can be printed in either color or black and white. 
 
- If you would like to add text to the cover, please let me know: 
- What you would like it to say  
- What font you prefer. You can preview the font options here: http://bit.ly/Legacy_Font  
- What color you would like the text to be. The choices are Clear/Blind (no color), Silver, Gold, or Rose Gold.
Let me know if you have any questions! Once I hear back from you, I'll be able to place your album order!  
 
Thanks so much! 
 
(Your Name)
 

 
We recommend that you make choices easier on your clients by limiting them. So for instance, you could offer your album standard with a leather cover and cameo photo that you put in black and white but no text. Or you could offer a linen covered album with just text and suggest that it say (Bride's name) & (Groom's name). If you do this, you can customize your email template to reflect these choices you've already made. In addition you could further customize your email with any of the following (again, we recommend being selective and trying not to overwhelm your clients with too many options): 
 
 
 
(NOTE: To calculate your own printing costs, use the calculator at the bottom of our Align Legacy Book page. Don't forget to charge your clients an appropriate amount to cover your expenses and allow reasonable profit.) 
 
There is no better feeling than putting the finished, printed album into your clients' hands -- and you're nearly at that finish line! We hope that by simplifying the process of gathering your clients' choices, this template makes the end of your album workflow a little easier and more streamlined! 
 
If you found this post helpful and would like to receive tips like this straight to your inbox, click here to sign up!
And exciting news! If you're a photographer who wants to start offering albums without investing hours of guesswork and trial and error -- we have a solution for you! Check out the Album Start-Up Kit and start maximizing your profit today! 

-----------
Blog post written by: Melissa Jill
Add a Comment

Align Legacy Book -- Photography by Michaela Joy Photography

Album Designs, Align Legacy Books

It's an Align Legacy Book day on our blog today! Yay! That means that not only did one of our designers use images from Michaela Joy Photography to create beautiful layouts for the interior spreads, but Align was ALSO responsible for the printing & binding of this heirloom album. We love being a one-stop shop for busy photographers! 
 
Learn all about Align Legacy Books over on this page! 
 
Michaela & Tim love when their preferred Align designer Andrea uses plenty of white space to increase the impact of their images. This draws the eye from image to image like matting in a picture frame. And their images certainly deserve the attention! They combine the artistry of film photography with a photojournalistic dedication to telling the wedding story by capturing priceless, fleeting moments. We love working with their images! 
 
The finished 12x12 Align Legacy Book contains 15 spreads of our thick-page paper with a cover in our Tweed colored distressed leather. Here are some of our favorite spreads from the design. Enjoy!






Flip through the full album design with the slideshow below: 
 
-----------
Design by: Andrea (View More) // Design style: Classic (View More) // Blog post written by: Alaine
Add a Comment

Align Legacy Book -- Photography by Paige Vaughn

Album Designs, Align Legacy Books

We're so excited to share a new Align Legacy Book today!! 
 
This Align Legacy Book features a Texas ranch wedding photographed by the talented Paige Vaughn. Paige is an Austin-based photographer with a candid photography style and a cheerful, heartfelt attitude. We always love working with her and her gorgeous images! 
 
Paige shared some insight into how she keeps her album process streamlined: 
 
--------------------------------------------------------------------------- 
"I find it helpful to cull, edit and produce the full gallery for a client, then go through the gallery and flag "selects" to be used on the blog and their initial album design. That way I don't have to go through the gallery over and over again (which can be inefficient). I also pre-design albums for my clients, instead of waiting for them to choose their favorites -- we all know it can take clients weeks or months to choose images! Pre-designing reduces the time between designing and printing, which frees up my time to do other things! 
 
Album design can be a very time consuming process. While I love everything in my business to have a personal touch, it's SO nice to just choose the photos to be included, and then let the experts at Align create a design that tells the story best. I used to find myself getting so caught up in the details! It's so helpful to have someone removed from the wedding create an album design that's concise, beautiful and a true keepsake. I do handle the communication between my clients and Align, but it's nice to know if I ever wanted my Align designer to handle the back and forth, they could do that, too."
 
      --Paige Vaughn
--------------------------------------------------------------------------- 
 
We're so grateful that Paige sent us the following photographs of her finished 10x10 Align Legacy Book! This album has a Metropolitan colored linen cover with a cameo photo. The interior contains 16 spreads of our thin-page paper.  
 
Check it out below!




To see another design we've created for Paige, check out this beautiful Align Legacy Book Design
 
And if you'd like to flip through the whole album design, click through the slideshow below! 
 
-----------
Design by: Kari (View More) // Design style: Classic (View More) // Blog post written by: Alaine
Add a Comment

Align Legacy Book -- Photography by Mirage & Light

Album Designs, Align Legacy Books

We love when it's an Align Legacy Book day on our blog!! That means that not only did one of our designers use images from Mirage & Light to create beautiful layouts for the interior spreads, but Align was ALSO responsible for the printing & binding of this heirloom album. We adore being a one-stop shop for busy photographers! 
 
Learn all about Align Legacy Books over on this page! 
 
The wedding in this album took place at a historic event ranch in Malibu, California. We were wowed not only by the stunning venue, but also by the way Amanda captured the bride & groom's gorgeous, fresh sense of style. This was our first time working with Amanda from Mirage & Light, a talented portrait & wedding photographer based in Long Beach. CA. We hope we get to work with her a million more times in the future!  
 
Amanda was kind enough to share some photographs of the finished 10x10 Align Legacy Book which contains 17 spreads of our thin-page paper with a cover in our Pewter colored leather. Enjoy!



To view the whole album design, you can click through the slideshow below:  
 
 
-----------
Design by: Andrea (View More) // Design style: Classic (View More) // Blog post written by: Alaine
Add a Comment

Align Legacy Book -- Photography by Bow Tie Collaborative

Album Designs, Align Legacy Books

It's an Align Legacy Book day on our blog today! Yay! That means that not only did one of our designers use images from Bow Tie Collaborative to create beautiful layouts for the interior spreads, but Align was ALSO responsible for the printing & binding of this heirloom album. We love being a one-stop shop for busy photographers! 
 
Learn all about Align Legacy Books over on this page! 
 
The wedding ceremony in this album took place at the ruins of a 1730's house in Virginia -- and we're obsessed with its beauty and uniqueness! It was a joy to work with Ashley Maton of Bow Tie Collaborative's gorgeous photography as we created this album. Ashley is a talented natural light wedding & portrait photographer based in Raleigh, NC.  
 
The following are Ashley's photographs of the finished 10x10 Align Legacy Book which contains 15 spreads of our thick-page paper with a cover in our Carob colored distressed leather. Enjoy!




To view the whole album design, you can click through the slideshow below: 
 
-----------
Design by: Andrea (View More) // Design style: Classic (View More) // Blog post written by: Denise
Add a Comment
1 of 4Older Posts