The wedding in today's featured album design took place at a beach club in Massachusetts and it was absolutely lovely in every way imaginable. We can't get enough of the soft colors, ocean-front ceremony location and golden hour beach portraits! Baltimore Wedding Photographer Morgan O'Neil really captured this day flawlessly! 
 
We have had the pleasure of working with Morgan and her increasingly gorgeous images for 6 years now and in that time have designed over 50 albums for her clients. You can see some of the other album designs we've created for her here! 
 
This design is a great example of our Classic Design style and how beneficial it is to limit the number of images per spread so that the very best images can shine! 
 
Here are a few of our favorite spreads from this beautiful design:

To see the design in full, click through the slideshow: 
 
 
 
Thank you, Morgan, for trusting us to be a part of your team!

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Design by: Kari (View More) // Design style: Classic (View More) // Blog post written by: Melissa Jill

We have a beautiful album to show-off to you today! It's a stunner! Palm Beach wedding photographer Morgan O'Neil photographed this wedding up in Plymoth, Massachusetts and we really enjoyed working with her and her clients to tell the story of this day! We have designed close to 50 albums for Morgan over the past 5 years and it's always a delight to work with her! 
 
Morgan printed this album through RedTree Albums and sent us these photos of the finished album. We love the combo of the neutral linen and gold debossing! 
 
Enjoy these photos and a few of our favorite spreads from this stunning design: 

To see the design in full, click through the slideshow: 
 
 
 
Thank you, Morgan, for trusting us to be a part of your team!

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Design by: Kari (View More) // Design style: Classic (View More) // Blog post written by: Melissa Jill

Palm Beach wedding photographer Morgan O'Neil is an all-star when it comes to selling albums! In 2022 we designed 22 albums for her and her clients!! Amazing! If you are curious how she does it, click here to see what Morgan shared with us about how she sells 80% of her clients albums year over year. We've been working with her since 2019 and are huge fans to say the least! 
 
Today's featured album design is a dream! From the bride's lace gown, to the picturesque ocean-front location, to the grand fireworks display to cap off the night, this wedding was such a fun one to work on. Every wedding deserves to be honored with an heirloom album that will tell the couples' love story to the generations to come and we are so honored that we got the chance to be a part of creating this one! 
 
Here are a few of our favorite spreads from this stunning design:

To see the design in full, click through the slideshow: 
 
 
 
Thank you, Morgan, for choosing us to be a part of your team!

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Design by: Kari (View More) // Design style: Classic (View More) // Blog post written by: Melissa Jill

Boston and Palm Beach, Florida based wedding photographer Morgan O'Neil splits her time between two locations -- but they both are on the coast! She can't get enough of the ocean and all that comes with it. We adore Morgan and the beautiful photos she send our way.  
 
Morgan has sold albums to 80% of her clients year over year and you can click here to read some of her tips for getting your clients to purchase an album. They are SO GOOD! 
 
Today's featured album design is not only stunning, but it took 2 weeks to finish from the time Morgan ordered it to the time we delivered the final files to her! We love when we can help streamline the process so that album revisions don't drag on for months and years! 
 
Here are a few of our favorite spreads from this beautiful design. The couple had rescheduled their original wedding date, so they were just SO THRILLED to be getting married around family and friends in the area of Cape Cod where the bride had grown up:

Click through the slideshow below to see the design in full: 
 
 
 
Thank you, Morgan, for allowing us to work with your beautiful images!

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Design by: Kari (View More) // Design style: Classic (View More) // Blog post written by: Melissa Jill

This talented lady started selling albums the first year she was in business and has sold them to 80% of her wedding clients year over year. We love working with her and thought we'd invite her to share what has worked for her! Without further ado, here is Morgan O'Neil!

Hi! I'm Morgan and I am a wedding photographer based in the coastal New England town of Duxbury, MA, just south of Boston. I primarily photograph weddings all over the Boston area and also a few in the Palm Beach, Florida area in the winter months (my second home!) I really focus on capturing mostly fun and real moments throughout the day, with fewer posed portraits and details. A lot of my clients come to me because they don't really like getting their photo taken, and they want the formal portraits to be quick and easy. This is why I like to focus on mostly candid moments throughout the day. 
 
I typically photograph 25-30 weddings a year, and about 80% of my clients purchase an album. Two out of the three packages I offer come with an album, so it is a pretty easy decision for most of my clients unless they are just looking for the basics. I've been told by clients that this sets me apart, as many photographers that they talked to only offer albums as an add-on, or don't offer them at all. For me, the best way to encourage clients to book a package that includes an album is to show them albums in person. Most couples have never seen or held a modern day wedding album, and they are blown away by the quality and can start to visualize their own photos in the book.  
 
I started offering albums right away the first year I started my business. I didn't know much about the industry when I first started, but I knew that albums were important and I wanted them to be a part of my business. My biggest struggle off the bat was taking too long to get couples their album design. They would move on to other things in their busy lives and I would have trouble getting them to approve or make changes to their design. Album designs could drag on sometimes for over a year. I started using Align a year ago and it completely transformed my business. Now I can get designs out quickly after delivering photo galleries, and my clients are still super excited about their photos and ready to quickly make decisions about their design and finalize things. Using Align has freed up so much time in my business that I can not afford to not use this service.  
 
The one thing I would say to a newer photographer who wants to offer albums is to just start. And keep it super simple at first! When I began, I had 2 packages, one included an album and one didn't. I only offered 1 album and the clients only had to make 1 choice between 4 colors for the cover. I purchased a sample of that album before ever selling one which was scary to do, but I knew I had to show it to couples in order for them to want to buy one. I hope my experience can be helpful for other photographers considering offering albums in their business!

 

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Wow! Thanks so much Morgan! It's SO helpful to hear what has worked for you and led to your amazing success with albums! Thank you for taking the time to share!  
 
Morgan touched on so many topics we've talked about here on the blog. If you're interested in digging into any of these topics on a deeper level, click below to read more! 
 
Four Tips for Getting Your Clients to Value Albums...and Buy One 
How Many Album Options Should I Give My Clients? 
The #1 Key to Selling Albums 
To Outsource or not to Outsource 
How Outsourcing Helps you Make MORE Money in your Business 
Speedy Workflow = Happy Clients + Higher Sales 
 
 
The following are Morgan's photographs of one of her recent albums designed by Align and printed through Design Aglow.

To see this album design in its entirety, click through the slideshow: 
 
 
 
Thanks again Morgan! We love working with you!

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Design by: Andrea (View More) // Design style: Classic (View More) // Blog post written by: Melissa Jill