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Align's 2020 Holiday Deadlines

News!

'Tis the season for all things cozy, yuletide cheer ... and the mad dash to get everything done before HOLIDAY DEADLINES! Aren't you happy you're a photographer right about now? :) 
 
Your clients know that albums make amazing Christmas gifts, but do they know how long the album creation process takes? We want to help YOU help THEM have their albums in hand by the holidays, so here's a refresher on our design turnaround times and an announcement of our holiday print deadlines: 
 

 
Turnaround times for DESIGNS:  
 
Due to the back-and-forth nature of the design and revision process, there is no one-size-fits-all estimate for how long the design process will take from start to finish. Please allow yourself and your client ample design time (multiple weeks) by placing your design order AS SOON as possible. 
 
Initial designs - Within 4 business days of receiving your order form, deposit, and images  
Revision requests - 2 business days after we've received the comments and any additional images or clarifications needed 
Final file delivery - 1 business day after the album has been approved AND the final balance has been paid (**see note at bottom of this page) 
 
Our business days for designing are Monday through Friday except for the following holidays: 
Thanksgiving - Thursday, November 26 and Friday, November 27, 2020 
Christmas - Thursday, December 24 and Friday, December 25, 2020 
New Years - Friday, January 1, 2021 
 

 
Deadlines for PRINTING: 
 
If you'll also be printing through Align Legacy Books and wish to receive your album in the mail by December 21, 2020, you must send your album to print (i.e. fill out the custom Print Confirmation order form we email you after the design service is paid for) by the following dates: 
 
Sunday, November 22** for standard production turnaround times 
Sunday, December 6** for rush production turnaround times (extra $100 per album) 
 
Orders placed before 11:59pm November 22 will ship within 15 business days of the order date 
Orders placed between November 23 - December 6 with a RUSH FEE will ship by December 19 
Orders placed after December 6th will ship within 15 business days of the order date (starting the first week of January) 
 

 
 
**Important Advice Due to the back-and-forth nature of invoicing, please plan for about 48 hours in between when your design is approved and when you will receive your final files (if you are printing elsewhere) or the link to your custom Print Confirmation order form (if you're printing with us). To skip the invoicing steps and speed up the process, you can:
-Authorize us to automatically charge your saved credit card (find this setting at the bottom your Edit Profile page). 
-Or pre-purchase Align Credit (in any amount) on your Account Balance page which will be automatically applied to your balance.
 
 
 
PHEW! That is A LOT of detail! We're SO excited to help you serve your clients well this holiday season!
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Blog post written by: Melissa Jill
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GIVEAWAY! >> Free content to help you sell albums to past clients

News!

It's been a tough month. Weddings have been cancelled or postponed. Shoots aren't booking. Money has stopped coming in.  
 
Ugh.  
 
Our hearts are breaking over all that is happening as a result of this virus and the impact it's had on you, our beloved clients. 
 
But we have an idea for you. 
 
What if you took this time to reach out to your past clients who didn't purchase an album and offer them one at a deeply discounted price -- maybe 40-50% off? Give them a deadline -- one week to submit payment? -- and see what happens! Call it your '"Quaran-time to Celebrate the Love Special"? (or something better -- haha!) 
 
This could accomplish two things: 
 
1 -- You could bring in some much-needed income while you're stuck at home. 
 
2 -- Your clients could get a break from the bad news and be reminded of what matters most -- their love and the people who mean the most to them. Albums connect people and we need connection now more than ever! 
 
Here's where we come in -- We are GIVING AWAY everything you need to make this album sale campaign happen. We've packaged up all of the following: 
 
>> A blog post with all the sale details 
>> An email campaign that will walk your clients through the process and deadlines 
>> Social media posts complete with graphics  
 
You are welcome to customize any of it of course, but the groundwork is DONE FOR YOU -- all you have to do is plug in the content and press publish and send! 
 
Click here to download our FREE Album Sale Campaign Content and use this time stuck at home to generate some income while serving your clients well! 
 
And please consider sharing this blog post with any of your photographer friends who could benefit! We'd love to work with them, but anyone is welcome to use this free content even if they aren't clients of Align!  
 
We hope you find it helpful! 
 
And guys -- We WILL get through this!!  
 
xo
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Blog post written by: Melissa Jill
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FREE ONLINE TRAINING: Transform this wedding season!

News!

I remember the first time I made $8,000 on a wedding.... 
 
and I hadn't raised my prices. 
 
How? 
 
I sold an album. A BIG one. $2,500 to be exact. 
 
If you are ready to up your album game and increase your profit PER EVENT by a MINIMUM of $1,000 this upcoming season... 
 
Then I have something you're going to be really excited about! 
 
I'm doing a FREE ONLINE TRAINING next Wednesday, February 26th and in it I'm going to cover... 
 
 
To date, I've shot over 200 weddings, sold over 100 albums, and made $200,000 on albums alone over the course of my career.  
 
Are you next? 
 
Are you ready to increase your profit AND the PERCEIVED VALUE OF YOUR BRAND for the upcoming season? 
 
CLAIM YOUR SPOT! 
 
FREE TRAINING: The EASIEST and FASTEST way to start selling albums 
Wednesday, February 26th at 10am PST 
 
Hope to see you there!
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Blog post written by: Melissa Jill
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Align's 2019 Holiday Deadlines

News!

'Tis the season for all things cozy, yuletide cheer ... and the mad dash to get everything done before HOLIDAY DEADLINES! Aren't you happy you're a photographer right about now? :) 
 
Your clients know that albums make amazing Christmas gifts, but do they know how long the album creation process takes? We want to help YOU help THEM have their albums in hand by the holidays, so here's a refresher on our design turnaround times and an announcement of our holiday print deadlines: 
 

 
Turnaround times for DESIGNS:  
 
Due to the back-and-forth nature of the design and revision process, there is no one-size-fits-all estimate for how long the design process will take from start to finish. Please allow yourself and your client ample design time (multiple weeks) by placing your design order AS SOON as possible. 
 
Initial designs - Within 4 business days of receiving your order form, deposit, and images  
Revision requests - 2 business days after we've received the comments and any additional images or clarifications needed 
Final file delivery - 1 business day after the album has been approved AND the final balance has been paid (**see note at bottom of this page) 
 
Our business days for designing are Monday through Friday except for the following holidays: 
Thanksgiving - Thursday, November 28 and Friday, November 29, 2019 
Christmas - Tuesday, December 24 and Wednesday, December 25, 2019 
New Years - Wednesday, January 1, 2020 
 

 
Deadlines for PRINTING: 
 
If you'll also be printing through Align Legacy Books and wish to receive your album in the mail by December 21, 2019, you must send your album to print (i.e. fill out the custom Print Confirmation order form we email you after the design service is paid for) by the following dates: 
 
Monday, November 25** for standard production turnaround times 
Sunday, December 8** for rush production turnaround times (extra $100 per album) 
 
Orders placed before 11:59pm November 25 will ship within 15 business days of the order date 
Orders placed between November 26 - December 7 with a RUSH FEE will ship by December 19 
Orders placed between December 8 - January 1 with a RUSH FEE will ship by January 10 
Orders placed between November 26 - January 1 without a rush fee will ship by January 23 (at the latest) 
Orders placed after January 1 will ship within 15 business days of the order date 
 
Please note that our production facility will focused on rush orders throughout December and then be closed for the holidays. So non-rush orders placed in December (even if you don't need them by Christmas) may not be started until January 2nd, making the estimated ship date January 23rd (at the very latest). 
 

 
 
**Important Advice Due to the back-and-forth nature of invoicing, please plan for about 48 hours in between when your design is approved and when you will receive your final files (if you are printing elsewhere) or the link to your custom Print Confirmation order form (if you're printing with us). To skip the invoicing steps and speed up the process, you can:
-Authorize us to automatically charge your saved credit card (find this setting at the bottom your Edit Profile page). 
-Or pre-purchase Align Credit (in any amount) on your Account Balance page which will be automatically applied to your balance.
 
 
 
PHEW! That is A LOT of detail! We're SO excited to help you serve your clients well this holiday season!
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Blog post written by: Alaine
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New Cover Text Options for Align Legacy Books

News!, Align Legacy Books

In the two years since we've been offering physical albums to our design clients, Align Legacy Books have found their way into hundreds of homes. These books are truly heirlooms, and we're so proud of them! That's why we're always grateful for the feedback about Align Legacy Books that we receive from our clients. One of the comments that we have heard is that you want more variety in cover text -- both fonts and finishes. We're so excited to show you the result!

Above left: Cardo font on Parchment linen. Above right: Adelicia font on Eight Ball leather. 
 
Font Options 
 
We have always offered a sans serif font that we find elegant and readable. We're not taking that away, but we ARE offering several additional fonts, so that you can choose the one that best suits your clients' style! Along with a dignified serif font, we've also added 3 script fonts that all have their own unique flair!

Above left: Euphoria font on Silhouette linen. Above right: Allura font on Yukon leather.  
 
Finish Options 
 
Along with the traditional blind (clear) debossing, we've added three new metallic finishes. Choose from Rose Gold, Gold, Silver. These colors are elegant and on-trend, and your clients will love them! And if you prefer not to add a color to the text, choose Clear for the classic blind debossing look!

Above left: Euphoria, Cardo, Allura & Adelicia fonts on Eight Ball leather. Above right: Euphoria, Cardo, Allura & Adelicia fonts on Silhouette linen. 
 
Font Previewer 
 
With more fonts to choose from, we wanted to make your decision as easy as possible! So we have created a Font Previewer to let you try them out. When you type your text into the box at the top of the page, you'll see a preview of what it will look like in all of the possible fonts. Click here to try out the Font Previewer, or click the link that says "Explore text options" when you're placing your Align Legacy Book print order.

We're so excited about these new text options for the covers of your Align Legacy Books! We hope you are, too! For more information about Align Legacy Books, click here.
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Blog post written by: Alaine
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